Hello and Welcome from the Grassroots Press Room
If you are a member of the media, or a retailer/vendor interested in joining Grassroots Outdoor Alliance, this is your information center. Our goal is to provide the most up-to-date information regarding our 34 retail members and with everything we are doing on their behalf. We are based in the heart of the Blue Ridge Mountains in Asheville , NC , where we test the gear we advocate and enjoy our great Southeast History.
Here you will find a listing of the latest store information, press releases and more. If we can help you with a story, gear review, image request or if you need a press kit, we’d love to assist.
For article or press information please contact
Tyler Donaldson: Marketing & PR
marketing@grassrootsoutdoors.com
RECENT PRESS RELEASES AND PRESS KIT
Online Press Kit
2007 Outdoor Business Top 25 Independent Outdoor Specialty Retailers in America
Press 2008
07/30/2008 — Grassroots Outdoor Alliance Names New Board Members
07/24/2008 — La Sportiva & Grassroots Outdoor Alliance Announce Greenback$ Program
07/23/2008 — Rock/Creek & Chaco Launch Shoe Recycle Program to Fight Poverty
07/11/2008 — Midwest Mountaineering Donates 10% to Environmental Causes
07/01/2008 — Great Outdoor Provision Co. Customers Vote to Save North Carolina’s Natural Places
06/30/2008 — Rock/Creek’s Inaugural 3 Stage Race a Success
06/25/2008 — Grassroots Outdoor Alliance Adds Blacks Retail to Member Service Suite
06/18/2008 — KEEN Offsets Grassroots Early Show Travel
06/05/2008 — Massey’s Outfitters Partners with Friends of Lafitte Corridor
06/03/2008 — Grassroots Outdoor Alliance and Post Cereal Partner to Donate $50,000 to American Forests
06/02/2008 — Rock/Creek and Patagonia Announce $3,100 Grant for Lula Lake Land Trust
05/30/2008 — $3300 Raised for The Boonies at 2nd Annual Scenic City Trail Marathon
05/01/2008 — Rock/Creek Race Team Members Take Southeast Regional Championship
05/01/2008 — Andy Knapp Inducted into Adventurers and Explorers Hall of Fame
05/01/2008 — Outdoor Business: Skinny Skis in Outdoor Business Cover Story on U.S. National Parks
04/25/2008 — April/May Issue of Inside Outside Magazine: Green Steps Featuring Pine Needle Mountaineering
04/24/2008 — B.O.S.S. Report: Trailblazer shifts its business model to sell to a new consumer… (Page 2)
04/22/2008 — 27th Annual Outdoors Inc. Canoe & Kayak Race
04/22/2008 — Midwest Mountaineering- Outdoor Adventure Expo 2008
04/18/2008 — Rock/Creek in Chattanooga Times Free Press
04/11/2008 — Summit Hut Employee on Solar Panels
04/10/2008 — Grassroots Member- Massey’s Comes Home to New Orleans
04/07/2008 — Trailblazer returns to its New Haven home, adds two more stores
04/03/2008 — Rock/Creek Raises $1500 for Cumberland Trail Conference
04/01/2008 — National “Get Out More” Tour to Stop at Greatoutdoor Provision Co. Raleigh, NC
03/30/2008 — Summit Hut listed in an LA Times Story on BPA
03/25/2008 — Grassroots Outdoor Alliance Continues to Grow in 2008
03/19/2008 — Denali Now Open. Trailblazer Opens Newest Store in New Haven
02/06/2008 — Grassroots Outdoor Alliance Names New Board Member; Ed McAlister
01/23/2008 — Grassroots Outdoor Alliance Announces Newest Member, Summit Canyon Mountaineering
Press 2007
12/21/2007 — Midwest Mountaineering’s Andy Knapp- Paddle Sports Person of the Year
12/18/2007 — Grassroots Member, Lillie Gilbert Releases New Book
12/05/2007 — Grassroots Member Announces the 13th Annual NAT’s Bikes For Kids
11/14/2007 — 16 Grassroots Outdoor Alliance Members Receive Honors
11/12/2007 — Wild & Scenic Environmental Film Festival
11/07/2007 — Grassroots Outdoor Alliance Names Marketing Coordinator
10/31/2007 — Idaho Mountain Touring Joins The Grassroots Outdoor Alliance
10/24/2007 — The Grassroots Outdoor Alliance Congratulates Lillie Gilbert
08/27/2007 — Peak Sports Becomes Newest Member of the Grassroots Outdoor Alliance
06/07/2007 — Chaco Footwear Invests In Native Energy to Offset Travel of Grassroots Outdoor Alliance Members This Year
06/07/2007 — Catch the Grassroots Outdoor Alliance’s Early Show
05/14/2007 — Grassroots Outdoor Alliance Announces New Web Presence