Grassroots Outdoor Alliance is a proud member of the Outdoor Industry Association.  Together, both Grassroots and OIA encourage and support the sustainability of the outdoor industry.

Mission: Ensuring the growth and success of the outdoor industry

Founded in 1989, Outdoor Industry Association (OIA) is the premier trade association for companies in the active outdoor recreation business. OIA provides trade services for over 4000 manufacturers, distributors, suppliers, sales representatives and retailers in the outdoor industry. Outdoor Industry Association seeks to ensure a healthy and diverse specialty retail and supply chain based on quality, innovation and service. To this end, OIA works diligently to raise the standards of the industry; increase participation in outdoor recreation to strengthen business markets; provide support services to improve member profitability; represent member interests in the legislative/regulatory process; promote professional training and education; support innovation; and offer cost-saving member benefits.

The Outdoor Foundation is a not-for-profit 501(c)3 established by Outdoor Industry Association to inspire and grow future generations of outdoor enthusiasts. The Foundation’s vision is to be a driving force behind a massive increase in active outdoor recreation in America. We invite you to share our aspirations of promoting healthy outdoor lifestyles and providing an inspirational bridge to the outdoors for a diverse range of individuals and organizations. To learn more about The Outdoor Foundation and its programs, please visit http://www.outdoorfoundation.org.

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