Grassroots Outdoor Alliance Conservation Efforts
One of the main purposes behind the Grassroots Outdoor Alliance is to advocate for sustainable business. We work to promote all that our member stores do for their local communities as independently-owned stores. Concurrently, we support our stores’ environmental initiatives on the local and national levels. Our membership to the Conservation Alliance best represents this aspect of our mission statement.
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas throughout North America. For more information on The Conservation Alliance and how to join our efforts, check out www.conservationalliance.com.
Beyond working with the Conservation Alliance, Grassroots members promote causes that are important to their stores on local and regional levels, which position each storefront as a resource to its respective region and community.
Here is a list of Groups and Projects our Retail Members Support:
- Access Fund
- American Canoe Association
- American Hiking Society
- American Rivers
- American Whitewater
- Appalachian Mountain Club
- Appalachian Trail Conference
- Arizona Trail
- Bowling Green League of Bicyclists
- The Boy Scouts of America
- The Girl Scouts of America
- Carolina Climbers Coalition
- Catawba Lands Conservancy
- Center for Avalanche and Snow Studies (CASS)
- Cumberland Trail
- The Conservation Alliance
- Eastern Virginia Mountainbike Association
- Eco-Education
- Friends of the Inyo
- Green Living Project
- Habitat for Humanity
- Kinnickinnic River Land Trust
- Leave No Trace
- Lonnie Dupre- Polar Explorer
- Lynnhaven River NOW
- Mississippi River Trail
- The Nature Conservancy
- NC Coastal Land Trust
- North Country Trail Association
- Ohio River Way
- Ozark Highland Trail Association
- Ozark Trail Association
- Piedmont Land Conservancy
- Red River Gorge Climbers’ Coalition
- San Juan Mountain Association
- Southeast Climbers Coalition
- Southern Utah Wilderness Alliance
- Student Conservation Association (SCA)
- Superior Hiking Trail Association
- Susan G. Komen Foundation (Race for the Cure)
- Triangle Land Conservancy
- The Urban Conservancy (New Orleans)
- Wilderness Trail Running Association (The Boonies)
- Wild & Scenic Film Festival
- Wolf River Conservancy





